create your market .com ideas and strategies for the home-based entrepreneur
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MARKETING IDEAS and TOOLS

Business Card Design Ideas
Brochure Design Ideas
Die Cut Business Cards
Scented Business Cards
Cheap Business Card Ideas
Unique Business Cards
Unique Brochure Ideas
Cheap Advertising Ideas
Business Card Layout
Promoting a Home Based Biz
Competitive Advantage
Email Marketing Tips
3 Ways To Spend Less
Selling With Color
Promotional Magnets

MARKETING STRATEGIES
Differentiate Yourself
Information Marketing
Building Customer Loyalty
Getting Customer Feedback
Testimonials
How to Define a Niche
Discovering Niches
Finding New Customers
Indirect Benefits
The Consumer's Perspective
Promotional Marketing
Pricing Products and Services
Viral Marketing Magic
Marketing Mix

STARTUP IDEAS and STRATEGIES
Home-Based Startup Ideas
Business Idea Brainstorming
Virtual Assistant
Internet Researcher
Event Planner
Wedding Consultant
Telecommuting Strategies
Freelance Job Strategies

WEBSITE MARKETING
Build Traffic to Your Website
Domain Name Ideas
5 Ways to Increase Traffic
Scavenger Hunts
Talking Avatars
Promote Your Web Page
Autoresponders
Internal Links
Link Exchange Tips
Viral Marketing and Email
Attract Your Target Market
Market Your Website Offline

KEYWORD TIPS
Keyword Competition
Keywords and Meta Tags
Prime Spots for Keywords
Keyword Phrases

AFFILIATE MARKETING
How To Get Started
Residual Income
Affiliate Agreements

ONLINE BASICS
Choosing Domain Names
Domain Name Extensions
Website Design Strategies
Learning HTML
Understanding HTML Colors
Are Your Colors Web-Safe?
How to Accept Payments
Bandwidth: Doing The Math
Find The Right Web Host
Publish Your Website

MARKETING YOURSELF
Resume Tips

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Publishing Your Website

The first step in publishing your website is to register a domain name.

Many domain registration services will also park your name at no charge. This gives you a temporary page until you're ready to publish your website.

Once your website is developed and ready to publish, you can transfer the domain to a web hosting service.

Some web hosts offer site creation tools. By making selections from pre-designed templates and style formats, you can point and click your way to a website.

An advantage to this method is that you can create a site very quickly, even with no web design skills. The disadvantage is that sites created by this method cannot be transferred to another web hosting provider.

For maximum flexibility and control, create the files yourself or have them created for you.

Here's a basic HTML tutorial that can help you get started:
Learn HTML

When you're ready to publish your website, you can upload your files to your web host's server using FTP (File Transfer Protocol) software.

With some web hosting plans, a control panel is provided that allows you to upload your files.

Once you have initially published your website, you can add content and make changes to pages.

A frequently updated website will help attract both repeat visitors and search engines.

Nancy Richardson
CreateYourMarket.com publisher



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Quick Tips:


Enclose a business card promoting your website with each piece of outgoing mail.
Ask customers who frequently do business with you for a testimonial.
Promote your website URL offline on everything from bumper stickers to your answering machine message.
Want to reach the highest percentage of your target market?

Advertise in specialty publications including newspaper supplements devoted to a specific topic.
Marketing is crucial, but it doesn't always have to be serious.

Some of the most effective advertising campaigns rely on humor. Don't be afraid to make your customers laugh!


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